Free Digital Marketing Basics Course

Digital Marketing Basics Course
If you’re looking to learn the basics of digital marketing, then this free course is for you. In this course, you’ll learn about online advertising, SEO, social media, and more. You’ll also learn how to track your results so that you can measure your success.
This course is perfect for beginners who want to learn the basics of digital marketing. You don’t need any prior experience or knowledge to take this course.
So if you’re ready to start learning about digital marketing, then sign up for this free course today. You won’t regret it!
If you are interested in learning more about digital marketing, be sure to check out our other courses on our website. We offer a variety of courses that cover a variety of topics, so you can find the perfect course for you.
Digital Marketing is one of the most sought-after fields today. Almost every business wants to promote itself in this digital world with lots of potentials that can grow its brand recognition exponentially in a short span of time.
But doing good in Digital Marketing is not easy at all, though it seems very easy for beginners because they are unaware of the ins and outs of Digital Marketing.
There are many aspects that make Digital Marketing a bit confusing for beginners but trust me when I say this learning curve is steep, here are a few basic terms that you need to understand before starting your search for a Digital Marketing course:
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In these free video lessons, you will learn:
Basics of Digital Marketing
This Digital Marketing course is designed to help you learn digital marketing concepts including search engine optimization, pay-per-click advertising, email marketing, social media marketing, and blogging with the help of practical examples that are easy to follow.
This Digital Marketing course is for users who are interested in learning how to run paid advertising campaigns on social media (such as Facebook) and the best ways to use this tool to promote your business.
The digital marketing course starts with a bang by covering user acquisition, growth, monetization, retention plus the growth metrics you should be tracking.
This series of video lessons will give you an expert’s view on Growth Hacking so that you can decide whether it’s right for your company or not.
This Digital Marketing course will teach you how to create effective email marketing campaigns and how to design effective landing pages that will encourage your customers to take action.
You’ll learn how to identify your target audience, craft a message that resonates with them, and design an attractive and user-friendly landing page that will convince them to convert.
Digital marketing is evolving rapidly, so it’s important to keep your knowledge up-to-date. This course will help you do just that by providing you with the latest marketing strategies, tools, and techniques.
SEO:
It is the process of optimizing your website so that it can rank higher in search engine results pages (SERPs).
This means that your website will appear higher up in the search results when people search for related keywords.
In this course, you’ll learn how to improve the visibility of your website on engines such as Google and Yahoo! by optimizing your content and building backlinks. You’ll also learn some great tips for tracking the success of your SEO efforts.
Paid Search:
Also known as pay-per-click (PPC), paid search is the process of paying a third party to display your website’s adverts on their search engine results pages.
When someone clicks on one of your adverts, you then have to pay the third party for that click.
Content Marketing:
Content marketing is the process of creating and publishing content with the goal of attracting and retaining customers. This content can take many different forms, such as blog posts, infographics, e-books, and more.
Landing Pages:
In this course, you’ll learn how to design effective landing pages that will encourage your customers to take action. You’ll learn how to identify your target audience, craft a message that resonates with them, and design an attractive and user-friendly landing page.
Social Media Marketing:
Social media marketing is the process of promoting your business on social media platforms such as Facebook, Twitter, and LinkedIn.
This can include creating social media profiles for your business, publishing content, and engaging with your target audience.
This is a free course that will teach you how to use social media to market your business. You’ll learn how to create effective campaigns, target your audience, and measure the success of your efforts.
Inbound Marketing:
Inbound marketing is the process of attracting customers to your business through content marketing, social media marketing, and SEO.
This approach differs from outbound marketing (the traditional approach of advertising to potential customers) in that it focuses on attracting customers organically instead of buying their attention.
Digital Marketing:
Digital marketing is the process of promoting your business online using a variety of digital channels such as websites, social media, email marketing, paid search, and more.
Email Marketing:
Email marketing is the process of sending targeted messages to your existing customers with the goal of retaining them as customers and increasing customer loyalty.
Basically, it’s like sending out newsletters or magazines where you share news about products/services you offer.
This can be done by onboarding a third-party email service provider such as MailChimp or HubSpot.
This course will teach you how to create effective email marketing campaigns that will resonate with your target audience.
You’ll learn how to identify your target audience, craft a message that resonates with them, and design an attractive and user-friendly landing page.
Advertising:
Advertising is a broad term that refers to any method of getting potential customers’ attention using various promotional methods such as print advertisements on billboards and newspapers, television ads, radio ads, direct mail campaigns, etc., digital ad campaigns…etc.
Each type has its own pros and cons but advertising, in general, is a great way to get your business in front of a large number of people quickly.
Now that you have a basic understanding of the most important digital marketing terms, you’re ready to start your search for the perfect Digital Marketing course!
However, with so many options out there, it can be tough to know which one is right for you. That’s why we’ve put together this list of the best Digital Marketing courses for beginners:
What are the requirements?
You’ll get started by focusing on these tasks: understanding Digital Marketing’s impact on business, identifying where Digital Marketing fits into an organization, recognizing all of the ways businesses can benefit from effective digital marketing campaigns (including differentiating between organic and paid content).
Learning about Key Performance Indicators (KPIs) for measuring success in digital marketing campaigns, and diving deeper into each phase of a customer’s journey—from attracting traffic to turning prospects into customers to creating loyal customers who keep buying.
Plus, this course also features plenty of tips for mastering social media advertising and understanding the latest in SEO (search engine optimization).
How to use Digital Marketing Techniques to promote your business.
While this is a beginner’s course, you can expect it to cover advanced tactics and theories that will help you grow your digital marketing knowledge and skills.
This course covers all of the essential concepts and strategies that marketers need to know in order to become experts in using social media for their businesses.
With over 22 lectures and 5hr 45min of content, this free video tutorial will equip you with everything you need so that you can start mastering Twitter, Facebook, LinkedIn, etc.
After learning the basics of Digital Marketing terms, understanding its impact on business, or how it can be used for promoting a brand or service then these courses should be of help.
These courses will teach you the basics of Digital Marketing, so if you’re just starting out, they’re a great place to start.
And remember, digital marketing is always evolving, so it’s important to keep your knowledge up-to-date. Make sure to check back often for new courses and tutorials!
Conclusion
Conclusion paragraph: Digital marketing is an extremely important part of any business in the modern world, but few people know how to do it properly. Thankfully, there are plenty of resources out there for beginners who want to learn digital marketing basics. The courses listed above will teach you everything from social media and SEO to online advertising and analytics. You’ll also be able to track your own progress using these free tools so that you can measure your success as a marketer – this course is perfect for anyone looking to get their feet wet with digital marketing without spending money on expensive programs or hiring professionals when they don’t have the knowledge themselves yet. We hope you enjoy it!